Introducing the frog
“There is only one way to swim 100 meters to receive a medal. You start as fast as you can, and very slowly you increase the pace.” Mivtza Savta.
Introducing the Hula painted frog. The only representative of an ancient genetic split that kept evolving throughout the years, then disappeared in the 1950s and was rediscovered in 2011.
This is also the name of our recent Algo update.
Until now, our Realtime bidding sponsored product ad serving was the best, but now with the introduction of the Hula painted frog update, it’s slowly getting better.
It can improve the store earning from Sponsored Product Ads by 5%-20%, the CTR by 5%-15% and the CPC by 5%-15%.
So yes, features are important (we got them all), simple intuitive UI is a must (we got that covered too), scalability and transparency (claro), but in the heart of every Realtime bidding advertising technology there is an algorithm that can make a huge impact on your revenue.
Sometimes it’s plain and static.
Sometimes it’s painted and constantly evolving.
About Mabaya
Mabaya offers a white-label self-service Sponsored Products Ads platform for online retailers and marketplaces that enables sellers and brands to bid in order to ensure their products are listed in premium locations in the online store.
The platform is integrated in more than 50 ecommerce sites around the globes, serving more than 50,000 advertisers and sellers.