Who will be arranging your shelf?
|20 Aug
Would you let Amazon manage your shelf? Would you join an Amazon Sponsored Products Ad network? Many online retailers and marketplaces that offer […]
Introducing Mabaya Autonomous
|08 Jan
Having a Sponsored Product Ads platform is one thing. Getting your merchants to use it is another. For merchants who are not used to running […]
It’s earnings season baby and eCommerce media rocks! – eCommerce news – April 2019
|30 Apr
Who will soon reach $1B from Promoted Listings, who is losing ads to eCommerce, who serves more ads and what is going on in Australia? (Hint: […]
Squeezing ads, getting creative and then start irritating – eCommerce media and the lifecycle of mass media
|26 Dec
If you needed more signs that ecommerce media is becoming mass media read on. We already know that Amazon generated 2.5 billion dollars […]
Amazon, eBay, Google and Facebook – What are they saying about eCommerce media?
|13 Feb
As the 4Q17 earnings season is about to end, and following our last post about the brand’s perspective, we thought it could be […]
10 Raisons pour lesquelles les annonceurs doivent proposer des promotions en magasin en ligne
|31 Oct
Alors que de nouveaux canaux numériques et outils publicitaires ne cessent d’apparaître et d’évoluer, il n’y a pas de changement fondamental dans le […]
More Than a Shop – The e-commerce Role in Marketing Today
|28 Aug
“If marketing has one goal, it’s to reach consumers at the moments that most influence their decisions.” These are the opening words of […]
What is really interesting about P&G marketing plans
|10 Aug
Everybody is talking about how P&G are reducing their Facebook targeted ads budgets. We don’t have much to say about it but we do […]
