Deep dive into Sponsored Brand Ads
|04 Nov
Sponsored Brand Ads are not new in the retail media space. they were introduced by Amazon a few years ago and soon became the […]
The rise of sponsored brand ads and the fall of display
|24 Jan
“While Amazon Sponsored Brand ads are typically an upper-funnel strategy, it has become increasingly effective at driving sales with greater efficiency than Sponsored Product […]
The must-have checklist for your eCommerce media
|21 Jan
2021 is here and it’s time to make sure you’re going to make the most of your ecommerce media. Here’s a list that will help you […]
The new headline ads collection
|21 Aug
First there were sponsored products, then came the headline ads (AKA Sponsored brands) and now welcome the VIDEOHEAD and the other enhanced headlines! […]
Oops, They did it again
|04 Feb
Amazon’s advertising sales jumped 41% to a record $4.8 billion during the busy holidays quarter and an annual record of $14,1 billion (X3 higher […]
It’s earnings season baby and eCommerce media rocks! – eCommerce news – April 2019
|30 Apr
Who will soon reach $1B from Promoted Listings, who is losing ads to eCommerce, who serves more ads and what is going on in Australia? (Hint: […]
